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Wednesday, December 21, 2005

He's Got a Sandwich in His Genes

From Franchising.com, posted Dec. 20, 2005:

Subway, Quiznos, Togo's & Blimpie Pave The Way For Growth In The Sandwich Franchise Industry

By: Eddy Goldburg

The sandwich has come a long way since its invention in 1762 by the Fourth Earl of Sandwich - or so the story goes. That's when the Earl is credited with being the first person to slap a couple of slices of bread around his meat (or order his servants to).

Today, his direct descendant, the 11th Earl of Sandwich, is cashing in on his legendary ancestor's name, turning it into a franchise opportunity across the pond. While the large majority franchises begin by opening a successful home-grown site and spreading regionally, the Earl of Sandwich is hoping to take the U.S. by storm.

[snip]

The British are coming back - and bearing sandwiches!

[snip]

[Read the whole story]

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