Two of the three PETA activists who changed their names to website addresses have decided that even principled publicity stunts have expiration dates.
"I think maybe its time had come and gone," said Karin Robertson, formerly known as "Goveg.com" until last month.
Robertson led the way, changing her name in March 2003 to get people focused on animal rights and vegetarianism.
Her success inspired others. Last fall, [Christopher] Garnett and Brandi Valladolid went to the courthouse and, with the stroke of a judge's pen, became "Kentucky fried cruelty.com" and "Ringling beats animals.com." [Link]Only Valladolid has kept her new name, probably because it sounds better at job interviews than "Brandi."